ITALY POSTAL STATIONERY

The postcard finally made its entrance in 1874, together with a twin called reply-paid card. The stamp imprinted on these first postcards did not show a face value, although the rate, which was the same as the cost of the card, was clearly shown in the heading. The unfounded fear that postcards would compete fiercely with letters, delayed their introduction by three years; this anxiety was shown to be groundless and in the first month of usage sales of postcards amounted to some 173,380 lire. The fall in the number of letters sent was absolutely risible, considering that in 1874 sales of postcards totaled 8,824,047 generating an income for the post office of about one million lire. The following year the number of letters went up by 11 million and sales of postcards increased by a million in comparison with the previous year; by the end of the century sales were in excess of 100 million postcards a year. Postcards produced by private companies, and later, picture postcards enjoyed equal success; and in respect of the latter an avid collecting trend became a global phenomenon.

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1890 15c UNUSED RESPONSE ATTACHED POSTAL STATIONERY
$100.00

RARE RESPONSE PAID POSTCARD 15c KING UMBERTO from CORNETO TARQUINIA TO PARIS
The Reply card is …

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1923 30c ADVERTISING POSTCARD * MUSSOLINI MESSAGE * fine used
$25.00

LA RINASCENTE DEPARTMENT STORE SLOGAN POSTMARK – 30 Euros Interitalia catalogue for the …

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ITALY CARTOLINA POSTALE WITH “TUTTO” ADVERTISEMENT rare
$75.00

1920 Intero Postale
(INTERITALIA usato 250 euro)
Very Fine and Useful
Unusual & scarce item listed at 250 …

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STATIONERY INTERO P. 30c 1924 SENZA VIGNETTA
$180.00

POSSIBLY UNIQUE Mint 30c MICHETTI 1924 POSTAL STATIONERY WITH 90% OF THE STAMP MISSING
INTERO POSTALE …

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